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Our values
Healthcare starts at preventative care
Healthcare is holistic.
Healthcare should be patient-centred.
All humans are deserving of a good quality of life, respect and empathy.
All humans should have access to plant-based medicines.
All humans deserve to have their needs identified and met within the healthcare sector.​​​
Mission
Empower individuals to make better and informed decisions relating to their health
Vision
To see that our values are reflected in the UK healthcare sector
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